Why Wild Essence Never Uses Synthetic Fragrance — And Why Your Skin Will Thank You
- Linda Tacey
- Nov 21, 2025
- 4 min read
Updated: Dec 4, 2025
When you pick up a bar of Wild Essence soap, you’ll notice something beautifully simple on the label: no synthetic fragrance. Only pure essential oils. In a world where “fragrance” can mean hundreds of hidden chemicals, we’ve chosen a different path — one rooted in purity, transparency, tradition, and genuine skin nourishment. This is the heart of our brand philosophy. Today, we want to share why we refuse to use synthetic fragrance in any Wild Essence product, and why your skin deserves better too.
The Hidden Dangers of Synthetic Fragrance
1. “Fragrance” Can Hide Up to 3,000 Chemicals — And They Don’t Have to Be Listed
Most skincare products list “fragrance” or “parfum” as a single line on the ingredient list. What many don’t realize is that this one word can legally hide hundreds of chemical compounds, including:
Phthalates
Synthetic musks
Solvents
Preservatives
Petrochemical derivatives
Under international regulations, companies do not have to disclose the specific ingredients in their fragrance blend — it’s protected as a “trade secret.” This means when you buy a synthetic-fragranced product, you have no idea what you’re putting on your skin or absorbing into your bloodstream.
2. Synthetic Fragrance Has Been Detected in Human Body Tissues
Emerging research has found certain synthetic fragrance chemicals — especially phthalates and synthetic musks — inside human body tissues, including:
Breast tissue found during mastectomies
Umbilical cord blood
Fat cells
Blood plasma
Some of these compounds are known endocrine disruptors, meaning they can interfere with hormones, metabolism, or reproductive functions. While not every synthetic fragrance chemical is harmful, the non-disclosure loophole means you can’t tell which ones are safe and which ones aren’t. That’s why Wild Essence chooses not to take the risk — and neither should your skin.
3. Fragrance Sensitivities Are Increasing Worldwide
More people than ever are experiencing reactions to synthetic fragrance:
Rashes
Hives
Dermatitis
Headaches
Asthma triggers
Skin irritation
Because synthetic fragrance compounds are engineered to be strong and long-lasting, they tend to cling to skin and linger on the body, increasing the chance of irritation. In contrast, essential oils are naturally antimicrobial, biodegradable, and break down safely on the skin.
The Benefits of Choosing Essential Oils
4. Essential Oils Offer Real Skin Benefits — Not Just Scent
Wild Essence soaps are scented exclusively with high-quality essential oils chosen for their aroma and therapeutic benefits, including:
Lavender (calming, anti-inflammatory)
Lemongrass (antibacterial, uplifting)
Ginger (warming, toning, antioxidant-rich)
Peppermint (cooling, energising)
Geranium (balancing, skin-toning)
Rosemary (clarifying, reviving)
Every essential oil we use not only smells beautiful — it also contributes to skin health, mood, wellbeing, and natural cleansing. Synthetic fragrance offers no benefit beyond smell.
5. Essential Oils React Better With Natural Oils and Butters
Our signature Wild Essence blend of:
Olive Oil
Coconut Oil
Cocoa Butter
Vitamin E
Coconut Milk or Goat Milk
Plant Extracts (depending on variety)
creates a rich, creamy, deeply moisturising lather. Essential oils bind naturally with these plant-based oils and butters, enhancing:
Absorption
Skin conditioning
Gentle cleansing
Natural aromatherapy
Synthetic fragrances, because they are petroleum-derived, don’t integrate as well with nutritious ingredients — and often mask the scent of natural botanicals.
6. Essential Oils Are Safer for Our Waterways & Environment
When you wash synthetic fragrance down the drain, many of its compounds don’t biodegrade easily. Some can:
Accumulate in waterways
Disrupt aquatic life
Persist in the environment
Essential oils, on the other hand, are fully biodegradable, plant-derived, and environmentally responsible — aligned with our core Wild Essence philosophy of sustainability and purity.
7. We Believe in Transparency — Always
When you buy Wild Essence, you know exactly what you’re getting:
Real botanicals
Real essential oils
No hidden chemicals
No artificial fragrance
No greenwashing
Our ingredient list is honest, clean, and complete. We never hide behind “trade secret” fragrance formulas.
8. Pure Essential Oils Lead to a Better Cleansing Experience
Synthetic fragrance is designed to hit your senses sharply — strong, sweet, heavy, and artificial. Essential oils create a completely different experience:
Softer
More complex
More natural
Aromatherapeutic
Calming or energising depending on the blend
Never overpowering
You experience the soap the way nature intended.
9. Your Skin Is the Largest Organ — And It Absorbs What You Put On It
We treat the skin with the respect it deserves. Everything you apply to your body has the potential to be absorbed — and that’s why our formula uses only:
Pure plant oils
Unrefined butters
Milks
Clay
Botanicals
Essential oils
Nothing unnecessary. Nothing artificial. Nothing synthetic.
The Wild Essence Promise
Wild Essence was created because we believe your skincare should be as pure as nature itself. Our soaps are handcrafted in small batches, using traditional cold-process methods, and scented only with therapeutic-grade essential oils — never synthetic fragrance. It’s gentler for your skin, better for your health, and kinder to the environment. If you care about what goes on your body, Wild Essence is the safer, more nourishing choice — every time.
Discover Our Products
Explore our range of handcrafted natural soaps that embody our commitment to quality and sustainability. Check out our Wild Essence Coffee Latte Soap and experience the difference for yourself.
Comments